EA Sports Orlando approached MDSX Creative to develop video assets for the launch of Madden NFL 2023. I was tasked with editing together two different sizzle reels using EA's existing game trailers and animating the game's cover art. Together these assets played in a loop displayed on a custom ultra-wide monitor inside the EA Sports Orlando office as well as on large exterior displays around the building.
ROLE:
VIDEO EDITING, MOTION DESIGN
VIDEO EDITING, MOTION DESIGN
MDSX Creative
CREATIVE DIRECTOR: DAN PICARD
CHIEF TECHNOLOGY OFFICER: BRIAN DAVID
CREATIVE DIRECTOR: DAN PICARD
CHIEF TECHNOLOGY OFFICER: BRIAN DAVID